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:: Career in Music Business/Management
The following information was compiled from the Berklee College of Music.  To find out more about their programs and majors, visit their site at http://berklee.edu

 

Advertising Account Executive
An advertising account executive develops advertising campaigns for a record label's products. This person must be creative, aggressive, have good sales skills and may have advertising experience in another area, as well as a strong knowledge of music. 

Booking Agent
Booking agents work to secure engagements for musical artists and groups. They work to find talent to book, and may be involved with developing the talent toward a goal. They must possess good communication skills to sell talent and develop contacts in the music industry. They often work closely with an act's Manager, and may be involved in setting the fee and negotiating with promoters or clubs. A booking agent is paid a percentage of the negotiated fee for an act's performance.

Business Manager
The business manager handles the financial affairs of musicians and entertainers. Most have degrees in business administration with concentration in accounting or managers. They should have
knowledge of negotiating, accounting skills, cognizance of investments, and a thorough knowledge of tax laws. 

Field Merchandiser
The field merchandiser is in charge of distributing and explaining merchandising promotions to record shops/departments in specific markets.

Music Publisher 
Music publishers are responsible for acquiring the copyrights to songs and publishing them. They may work for a very large music publishing company and perform one or two specific duties of a music publisher. They may work for a relatively small firm and fulfill a variety of functions. Many individuals in music
publishing or songwriting become an independent music publishers, with their own music publishing firm. The goal of the music publisher is to find potential hit songs and songwriters, and to obtain the copyright for them and aid them in finding success, for their success reflects back on the Music Publisher. A good
music publisher has a knowledge of all facets of the music business, an understanding of music industry dynamics, an ability to hear hit tunes, knowledge of copyrights laws, and contacts in the music business.

Personal Managers
Personal managers represent one or more musical groups or artists, and oversee all aspects of an act's career. They deal with and advise the act(s) on all business decisions and many of the creative decisions an artist must make, and attempt to guide the artist's rise to the top.

Professional Manager 
Professional managers, or song pluggers, works for a music publisher, and perform the administrative functions of music publishers. They also work to add new possible hits to the publisher's catalog, and to find acts to record these songs, generating income for the publisher. Professional managers seek
to have a song covered and recorded by as many artists as possible, in an attempt to make the tune a "standard." Professional managers rely heavily on their contacts in the music business to accomplish their job, and must have great communication skills. The Professional manager may also be involved in assisting artists recording demos of tunes they believe will sell the tune.